• Arianna P.

Take Action

November is the time to strategize and take action (if you haven’t already) before the busy holiday season is upon us. The season brings new shoppers, meaning more traffic both in-store and online. It’s a good thing, but be aware that with more traffic means you’re at an increased risk for theft, both in-store and online. We’ve come up with some helpful ways that you can protect your business during the holiday season.

Cyber Attacks

Cyber attacks can be hackers, viruses, or a data breach; so dangerous that they can destroy your company. Just because your business is small doesn’t mean it could never happen, so it’s smart to protect yourself. If you don’t take the right precautions your business might be at risk. These cyber attacks are not just brought about by people outside your company, but often times they are brought about by internal employees. The simplest thing like opening a bad link can cause a cyber attack. Even using your personal email on the business wifi can cause a breech if you’re not properly guarded. Here’s how to best be prepared:

Develop a policy

To protect the company, you need to set restrictions and put policies in place. You also have to make sure that employees follow it. Form a written document that will state the internet policy and guidelines. Also make sure that in the policy you have a statement when developing passwords to make sure that they are long and complex.

Secure your network

You should make sure that your internet is up-to-date on the most current WPA2 standard. The more secure it is, the harder it is to break into.

Install Anti-Malware Protection

Malware is defined by anything that can infect your computers like viruses, spyware, and adware. Having an anti-malware is more security to make sure no one in your company accidentally opens a virus.

Encrypt your data

All information is important, so it should all be encrypt before saving it or uploading it to a server.

Invest in cyber security

You should always have someone with full expertise help guide your decision on security. If you have an expert, you’ll be up to date on the latest security.


In-store theft can cost businesses a lot of money, but is also easily preventable. Here are some steps you can take:

Train & educate your employees

Training and educating your employees is the most effective one of them all. An employee can better handle a situation and possibly prevent it from happening in the future with the right preparations. This includes protocol calls like counting the number of objects before a person goes into the fitting rooms, identifying what fake money looks like, and making sure to check the SKU number of all the items that are being returned. It’s also important to remember to have a written policy that employees have to agree to about their discounts and use of information that may be obtained during their employment.

Use sensors

Sensors are useful in preventing items from being stolen and for inventory processes. Depending on the product you sell, it may be hard to use a sensor, so it’s only worth it if you have items that are marketed at a high price or have a recurring issue of items being stolen.

Install cameras

Cameras will allow you to keep a closer eye on your business 24/7. That way you can have peace of mind knowing exactly what goes on when and where. Many security cameras even have apps that they connect to which gives you the convenience to watch anywhere from your mobile device.


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